TESTIMONIALS

“Connie Petersen has provided consulting services to us for several years. Her expertise clarifies the direction we should take. There is a visible difference when a true marketing professional handles the marketing while we handle our own professions.”

Milan Heger, AIA
Principal
Milan Heger Architecture
Strategic Marketing

Positioning:

Determine Differentiation
Define Positioning Statement

Eva Maddox Associates is a well-known firm doing extraordinary design. The opportunity to differentiate and position the EMA work called for work sessions, brainstorming, and market input to come up with a position that EMA clearly owned: Branded Environments. With the evolution of this differentiated position, Eva Maddox Associates has grown, and evolved into a differentiating arm of Perkins + Will.