TESTIMONIALS

“C. Petersen & Associates helped us to define our position in the interiors market. Connie is direct, creative, on target. Best of all, she is a team player and great to work with.”

Eva L. Maddox, FIIDA, Assoc. AIA, LEED AP
Principal
Perkins + Will / Eva Maddox Branded Environments

Strategic Marketing

Bio:

Connie Petersen is a strategic marketing consultant who has worked with architects, designers, manufacturers, contractors and distributors in the building and construction industry for over thirty years. From her extensive background in sales and marketing management, she is a strong advocate for developing market-driven strategies that keep her clients focused on market needs and trends.

Ms. Petersen's career was founded with USG Corporation where she held various sales and marketing management positions over a seventeen-year period. She also served as the interim Marketing Director for Callison Architecture in Seattle.

Connie has a Bachelor of Arts from Indiana University and is a graduate of Kellogg Business School's Executive Strategic Management program at Northwestern University. She is a member of AIA, IIDA, and SMPS. Connie serves on the AIA Seattle Board of Directors, is a graduate of Leadership Tomorrow, Class of 2007, and is a team coach for the Class of 2008.